Referral Factory provides real-time referral tracking that helps you keep an eye on your referral program and see who your top referrers are. This data can be accessed via the dashboard and can also be exported in a CSV format. You can also connect the data with the API to automate the redemption of rewards.

The software also has built-in communications and email triggers that can help you communicate with your customers in an efficient manner. You can notify the users when a referral is successful or when they can redeem their rewards. This will encourage them to keep going with the process and bring in a lot of sales for your business.

You can sync your account with the CRM system you use and easily integrate with Referral Factory. This makes it easier for you to qualify the referrals that your users generate. Feel free to use the 15-day trial to test out any features of the software before you actually spend some amount to purchase the monthly subscription.

Our Review Verdict

Overall, Referral Factory is easily the best Referral Marketing software for small and medium-sized eCommerce businesses. Businesses looking for a compact Referral Marketing software with a relatively lower price yet comprehensive features should definitely go for Referral Factory.

The communication capabilities Referral Rock provides are also exceptional. You can create email campaigns to connect with the customers at each point in their lifecycle and engage them for increased retention. Besides, you can show different promotions and notifications to your existing customers to encourage repeat purchases.

The automations this software provides help automate routine tasks that normally take up a lot of time. The best part is that it instantly integrates with a number of eCommerce platforms and other marketing tools and helps improve your workflow even further. You can also leverage Social Media to get the most out of your Referral Campaigns as the software enables marketers to collect referrals from and share to these platforms directly.

The support is extraordinary and their team is always available to help out with any concerns or queries. Scheduling a demo is also very easy and you get live help for your problems. You also get access to a wide knowledge-base which makes understanding the software way easier.

Our Review Verdict

Referral Rock is a decent software for Referral Marketing that makes the lives of the marketers easier by automating most tasks from their Referral programs. The software is recommended for Growth Marketers, Ecommerce, SaaS, SMBs, and Service Providers.

You can create and distribute rewards and promotions for your referral program straight from the platform. Touchpoint automation allows you to effortlessly make contact with your customers at the right time. With Revetize, your staff can easily cultivate the ‘wow’ factor by personalizing and scheduling each message for the right moment. You can run automated SMS Campaigns for long contact lists with minimum effort.

Revetize also provides SMS Keyword Enabling where customers text in a certain keyword and an automated campaign sequence is triggered. This helps generate new leads, boost retention rates, and spark revenues with minimum effort. There are a limited set of integrations supported by the software but features like this one make it easy to handle most Referral Marketing tasks from a single place.

The support offered by Revetize is also very responsive and their team is always available to help out with any concerns or queries. You can easily schedule a demo of the software by filling a form directly on their website.

Our Review Verdict

Revetize allows users to customize and schedule personalized SMS campaigns for customers automatically, which is quite beneficial for customer communications. As a cloud-based solution, it allows users to access and manage marketing information on-the-go via any internet-enabled device, making it the best choice for small and local businesses.

The powerful set of tools the software provides enables you to implement in-depth tracking for your referral programs. You can view detailed insights on all kinds of advanced metrics you need to make the right decisions. Through these insights, you can optimize your campaigns and execute strategies that would help improve results.

The Referral programs can be scaled according to the specific needs of your business. The software provides access to a wide range of widgets, dashboards, and other monitoring tools that allow you more flexibility with your programs. You can also connect with social media to allow your advocates to share your promotions across all top platforms.

Besides Referral Marketing, Geniusreferrals is also a great software for Affiliate and Influencer Marketing. With Geniusreferrals, you can offer your affiliates a superior and simplified experience. The affiliates have access to a robust portal that shows all critical metrics, links, payouts, and other relevant content. Similarly, the influencers also enjoy access to unique URLs, customized promo codes, and custom social channel links.

Our Review Verdict

Geniusreferrals can be a great deal for your money if you’re looking to automate your Referral Programs and get the maximum out of your referrals with minimum involvement. The software is highly recommended for marketers who want to handle their Referral, Influencer, and Affiliate marketing programs all from a single place.

The software has a ‘What You See Is What You Get (WYSIWYG)’ editor that allows you to design and execute campaigns without the help of a designer or a coder. The editor is self-explanatory and is super easy to use. The advocates get a variety of referral options including emails, social media platforms, WhatsApp, SMS services, and other forms of invitation messages. 

You can automate the referral tracking and rewards management such that your advocates automatically get rewards on successful conversions. Apart from link-based tracking the software also provides personalized coupon-based tracking. The software automatically assigns one coupon to an individual participant which the advocates can then share with their friends. When they make purchases through that unique code, referral sales are tracked and rewarded automatically.

The referral campaigns launched through InviteReferrals have built-in Fraud prevention mechanisms that take care of all security concerns. You can also set the conversions for a manual review and approval process. Analyze the profiles of the referrals and then set certain terms and conditions to avoid any suspicious activity.

Our Review Verdict

With its expertise in the area of Referral Marketing, InviteReferrals has won a number of awards internationally. It is highly recommended for all kinds of online businesses, eCommerce startups and other similar ventures.

The software allows marketers to interact with customers through text messages. The messages can be personalized to build stronger relationships and win the trust of your customers.

You can also show off your good reviews on your own website or in a Facebook tab via Rex. This will attract and impress potential new customers. On top of that, you get to choose the minimum star rating so you get some control over your reputation.

You can track which links your customers are clicking and who are you sending messages to. All this information is easily accessible from a dashboard that is easy to use and shows everything in a single place. The software also integrates with a number of third-party platforms through Zapier and API. Through this integration, you can automate sending messages or receiving referrals directly in your CRM.

Our Review Verdict

Although Rex is more focused on collecting customer feedback than Referral marketing, the referral requests it automatically sends to customers are quite helpful. Therefore, Rex can work as a single tool that takes care of your online Reputation along with generating Referrals. It is highly recommended for smaller businesses that do not want to invest in a full-fledged Referral Marketing software at this stage.

SaaSquatch enables marketers to target customers through their entire lifecycle, right from the acquisition till conversion and then retention. You don’t need any development knowledge to create campaigns as you can quickly select, customize and launch campaigns through a visual editor. The default designs and templates are quite helpful and the reward issuing and management is also automated. 

The software integrates with a number of third-party marketing platforms so you don’t have to change the way you work. It also provides automated program fraud detection and management for all its campaigns. The widgets, emails, and rewards included in SaaSquatch are completely secure as the software is SOC 2, GDPR, and EU Privacy Commission compliant.

With SaaSquatch, you get a native mobile-app experience along with multi-language and multi-currency support. There is a comprehensive collection of APIs and WebHooks to build on along with extensible reward program structures. The software also provides a dedicated set of Affiliate Marketing features so you can handle both your Referral and Affiliate Marketing from one place.

Our Review Verdict

SaaSquatch is a relatively expensive software that is used by some of the most innovative and distinguished brands across the world to handle their referral and affiliate marketing needs. The level of flexibility it provides with its programs is impressive and the results it brings in for organizations makes it one of the best software for Referral Marketing.

ReferralCandy provides you access to detailed data-driven insights which you can use to improve your referral programs even further. You can view your sales and traffic insights along with customer insights to find out your best-performing lead sources and understanding how your customers feel about your brand. The software also allows you to compare your performance against industry standards to see what parts are weak and can be improved on.

There are built-in templates that are fully flexible for developers. You have complete control over everything via HTML and CSS editing. All the templates are based on industry best practices to make sure that you get the most out of them. The emails and pages work equally well across all devices.

You can utilize all kinds of channels for attracting customers with ReferralCandy. You can send email blasts, invite them at checkout, use sign-up forms, invite in existing newsletters or create custom landing pages. ReferralCandy also provides the best in-house support which makes it stand out from other similar software out there.

Our Review Verdict

ReferralCandy can be a great tool to start if you’re just stepping into Referral Marketing. It can also be an excellent addition to your suite of marketing tools considering it provides one-click integration with all major tools. Once you set it up with your other apps, you can take your marketing and retargeting game to the next level.

The main thing that separates UpViral from other similar Referral Marketing software is the ease it provides in the creation and execution of giveaways, sweepstakes, and competitions. It makes it simple to manage each part of the competition from getting users to opt-in to your email list to promoting the competition through social media. These competitions are proven to increase your buyer lists and even retain these buyers for multiple purchases.

The Pro version of the software provides additional testing capabilities. You can split test the landing pages you’ve created for opt-in forms, sharability, and the overall click rates. This allows you to decide between different versions of pages and implement the ones with the best results.

Another good thing about UpViral is its ease-of-use. The software is best suited for marketers with zero technical experience and minimal knowledge of marketing software. It is a completely dynamic, web-based solution that handles almost all aspects of Referral Marketing and makes the lives of both the business and the customer easier. 

Our Review Verdict

If you are serious about the traffic on your website and are willing to put in the effort that drives results, UpViral is the best choice for you. You can play around with the competitions and giveaways UpViral allows you to run and once you get a hang of it, the capabilities of the software are endless.

With Refersion, you can easily see how many clicks and conversions are happening at any given period, in real-time. In addition, you don’t have to manually search for prospective brands that are currently making an offer, or figure out which particular products you should be marketing. Refersion’s marketplace has all of that covered!

As for the commission, Refersion supports three types of structures; flat rate, tiered and percentage of sales. Besides, what attracts affiliates to the company is its transparency in terms of its payment schemes and commission.

Above all, Refersion offers its services through SaaS, Web and Cloud. You will love how clean and well organized its interface is, and how super user-friendly the back end is. It boasts several affiliate sign-up forms plus an area where you can design anything you want to offer. Moreover, you can track your affiliates’ sales conversion and calculate commission in real-time.

To get started, the first step is to connect to one of Refersion’s partner apps. Next, the program must be customized to meet your specific needs. Thereafter, you will get reports in real-time. It’s that simple! If you already feel comfortable doing it for a single business, how about keeping track of different stores simultaneously? All of that is possible with Refersion.

Our Review Verdict

Refersion is an easy-to-use software with its clean interface and intuitive workflows. Its commission payout system is extremely useful. Certainly, it is what sets it apart from its counterparts. In conclusion, it is loved by businesses looking for simplicity in their affiliate management programs and a greater ROI  from their affiliates. Highly recommended from our side!