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Pinterest Marketing has huge potential and those doing it right are seeing great rewards! Often overlooked when it comes to social media marketing, Pinterest is a very popular social media platform with over 478 million monthly active users. It is also the second most visited platform in the United States!
However, marketing on Pinterest works a little differently to other social media platforms like Instagram and Facebook, and you need to know how to do ir right if you want to see meaningful results. And that is where a Pinterest marketing agency comes in with all the expertise and experience needed to make a wildly successful Pinterest marketing campaign.
So, what does a Pinterest marketing agency do? What services do they offer? And how do you choose the best one to work with?
There are hundreds of marketing agencies that offer Pinterest marketing services but not all of them are as good as they say they are.
To help you cut through the fluff, we’ve have rounded up and reviewed the best Pinterest marketing agencies so you can choose from the best and find the right fit for your brand.
Ready?
Let’s dive in!
Pinterest is a popular social media platform with a large user base and high potential for driving sales. However, at its core, Pinterest differs greatly from other social media platforms.
First off, Pinterest is more focused on inspiration and discovery than social interaction.
While users can follow each other and comment on pins, the primary purpose of the platform is to allow users to discover and save ideas rather than to connect with friends and family.
Pinterest also has a relatively even split of users across generations, with baby boomers making up the largest percentage of users; but Gen Z users are on the rise.
In terms of gender, there is a 60-40 split between female and male users, with women making up the largest portion of active users.
A survey conducted by Millward Brown Digital found that 93% of active Pinterest users have used the platform to plan or make a purchase.
This demonstrates the potential for businesses to drive sales through Pinterest marketing! Pinterest users are also more likely to make a purchase from a business they discover on the platform compared to users on other social media platforms.
As the platform is focused on discovery and inspiration, it can be a great place to showcase products and ideas in a way that is visually appealing and easy to browse. This provides businesses and marketers with unique opportunities for visual content marketing and e-commerce.
By working with a Pinterest marketing agency, businesses can create and execute a marketing strategy that aligns with their goals and targets the right audience, resulting in increased traffic and sales.
To learn more about Pinterest marketing strategies, check out this video by Katie Grazer:
Summary: Pinterest Marketing Potential
Pinterest is a popular social media platform with a large user base and high potential for driving sales. Therefore, businesses can take advantage of the variety of advertising options it provides by working with a Pinterest marketing agency. By creating and executing a targeted marketing strategy, businesses can increase traffic and sales through their presence on Pinterest.
Pinterest is a social media platform that allows users to discover and save ideas for their various interests. As a visual bookmarking platform, it is often used by individuals and businesses to discover and save ideas for fashion, home décor, recipes, wedding planning, and other topics. Pinterest can be a great way for businesses to reach and interact with their target audience, get more people to visit their website, and raise brand awareness.
Here are some potential services that a Pinterest marketing agency might offer:
This service involves establishing a business account on Pinterest, verifying the business’s website, and creating and optimizing boards and pins. It also includes implementing best practices for Pinterest SEO, which can help improve the visibility of the business’s content on the platform.
A Pinterest marketing agency can help businesses create and manage Pinterest ads, which are paid placements that appear in users’ feeds and search results.
Moreover, the agency can assist with targeting specific audiences, tracking the success of the ads, and optimizing the ad campaigns for maximum performance, as advertising on Pinterest can be a powerful way for businesses to reach new audiences and drive targeted traffic to their website.
A social media marketing agency can help businesses develop a comprehensive strategy for their presence on the platform. This includes identifying the target audience, defining the brand’s Pinterest personality, and determining the most effective types of content to share.
Furthermore, the agency can advise on how to get the most out of the business’s Pinterest account and content in order to increase traffic and engagement.
The agency can create visually appealing and engaging pins for the business to share on Pinterest. They can also use a scheduling tool to schedule the pins in advance, ensuring a consistent presence on the platform. This can help the business save time and ensure that their content is shared consistently and effectively.
The agency can provide regular reports on the performance of the business’s Pinterest account, including metrics such as reach, engagement, and website traffic.
This can help businesses understand the effectiveness of their Pinterest marketing efforts and make informed decisions about their strategy. It can also provide valuable insights into the interests and behaviors of the business’s target audience, which can inform future marketing efforts.
Summary: Pinterest Marketing Services Breakdown
AGENCY SNAPSHOT
Founded: 2011
Locations: Atlanta, Georgia, USA
Number of employees: 93
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Lyfe Marketing offers services to help businesses increase their brand engagement, traffic, and revenue through Pinterest marketing. Their team specializes in crafting unique copy and analyzing performance data to make data-driven decisions and improve results.
Lyfe Marketing’s team can assist you in using Pinterest to increase brand engagement, drive traffic to your website, and increase revenue. They will collaborate with you to craft unique and compelling copy for your pins to encourage your target audience to engage with your content.
Additionally, their team has expertise in analyzing performance data to make informed decisions and improve your results. Allow Lyfe Marketing to help you make the most of your Pinterest marketing efforts.
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Founded: 2018
Locations: Miami, Florida, USA
Number of employees: 22
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Evestar is a boutique eCommerce marketing agency based in Florida that offers a range of services, including Pinterest ad buying. Moreover, it has established itself as a top eCommerce agency, focusing on Pinterest marketing, and is able to assist brands of all sizes in achieving their growth goals.
Evestar is a boutique eCommerce marketing agency based in Florida that offers a range of services, including Pinterest ad buying. The agency was founded by an experienced digital marketing and eCommerce expert who has contributed to the successful transformation of major brands.
For instance, Evestar worked with Noli, a yoga and activewear brand, to increase sales by more than 280% through a combination of Pinterest ads, email marketing, Google Shopping, and Facebook campaigns. Evestar has established itself as a top eCommerce agency and is able to assist brands of all sizes in achieving their growth goals.
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Founded: 2005
Locations: Dallas, Texas, USA
Number of employees: 219
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Since opening for business in 2005, Thrive Internet Marketing Agency has earned a solid reputation in the field of digital marketing. They have acquired a variety of talents and knowledge over time, including that of Pinterest advertising and marketing.
Thrive Internet Marketing Agency is a well-respected digital marketing agency that has been in business since 2005. Over the years, they have developed a wide range of skills and expertise, including in the area of Pinterest advertising.
When working with Thrive on Pinterest marketing for your business, you can expect them to implement data-driven strategies that are designed to drive traffic and increase sales for your website.
These strategies may include optimizing your ad images to be more eye-catching and effective; using rich pins to provide more detailed information about your products or services; and carefully planning your ad schedule to ensure that your ads are being shown to the right audience at the right time. Thrive has a track record of delivering successful marketing campaigns for clients ranging from startups to well-established companies, and they can help you create a Pinterest marketing strategy that is informed by your goals, budget, market trends, and target audience.
AGENCY SNAPSHOT
Founded: 2006
Locations: Denver, Colorado, USA
Number of employees: 21
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Known and adored by big brands all over the world, Volume Nine is a leading digital marketing agency based in Denver. In addition to being one of the top Google Ads agencies, they are widely renowned for their Pinterest marketing services, having created effective Pinterest ad campaigns for companies in the B2C and B2B sectors.
Volume Nine is a top digital marketing agency based in Denver, trusted and loved by brands such as Vitamin World and Good Sam. They are well-known for their Pinterest marketing services, in addition to being one of the top Google Ads agencies, as their team has developed successful Pinterest ad campaigns for businesses in both the B2C and B2B sectors.
For social advertising campaigns, they follow a detailed process. First, they identify the key metrics for your advertising campaign. Then, they conduct a social media audit. Based on the findings, they either refine the existing account or start from scratch. Once the campaigns have been created and launched, the team continuously monitors the results and makes adjustments as needed to improve campaign performance.
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Founded: 2007
Locations: Cary, North Carolina; Detroit, Michigan, USA
Number of employees: 58
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Ignite Social Media is a social media strategy agency that specializes in helping brands create custom Pinterest marketing plans. Additionally, it is known for its team’s flexibility, creativity, transparency, and ability to deliver high-quality, relevant content.
Ignite Social Media is a social media strategy agency with offices in North Carolina and Michigan that has been trusted by brands such as the American Heart Association’s Go Red for Women since 2007.
They specialize in helping brands create custom Pinterest marketing plans that focus on creating relevant content and growing their audience rather than just increasing followers. Their team, which includes social media coordinators and senior digital marketing managers, is known for its flexibility, creativity, transparency, and ability to deliver high-quality, relevant content throughout the entire process, from research to planning to program development.
AGENCY SNAPSHOT
Founded: 2013
Locations: New York City, USA
Number of employees: 110
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Leading digital marketing firm Moburst specializes in assisting businesses with their Pinterest strategy. Moburst has a proven track record of developing successful Pinterest marketing campaigns, having worked with clients ranging from startups to Fortune 500 firms.
Moburst is a leading digital marketing agency with a focus on helping brands succeed on Pinterest. With experience working with clients ranging from startups to Fortune 500 companies, Moburst has a track record of creating effective Pinterest marketing campaigns through a combination of organic and paid strategies. They can help you create Pinterest content that engages and inspires your audience and ensure that your relevant audience finds you and becomes loyal users.
In addition to their expertise on Pinterest, Moburst also has a strong focus on TikTok marketing and can help you create a strategy informed by your goals, budget, market trends, and target audience to expand your reach and outshine your competitors on the platform.
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Founded: 2015
Locations: Austin, Texas, USA
Number of employees: 4
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Dos Mundos provides a variety of services to its customers, including social media marketing, consulting, narrative, and design. The agency has also had success running social media marketing on sites including Instagram, Facebook, LinkedIn, and Pinterest.
Dos Mundos is a Texas-based advertising agency that was founded in 2015. The company has gained recognition from industry sources such as DesignRush and Clutch and has worked with a number of well-known clients, including LG, Best Buy, and KitchenAid.
Moreover, Dos Mundos offers a range of services to its clients, including storytelling, consulting, design, and social media marketing. The agency has experience managing social media campaigns across platforms such as Instagram, Facebook, LinkedIn, and Pinterest. By combining various marketing strategies and tactics, Dos Mundos helps businesses effectively communicate their brand message and reach their target audience.
AGENCY SNAPSHOT
Founded: 2010
Locations: New York City, USA
Number of employees: 35
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Taktical Digital is a marketing company with a team of expert Pinterest advertising specialists based in New York. They use personalized approaches, data analysis, and collaboration to increase brand awareness, sales, and ROI for their clients.
Taktical Digital is a marketing company with over 10 years of experience helping businesses achieve their goals through effective strategies. Their team of expert Pinterest advertising specialists, based in New York, has a track record of success in increasing brand awareness, sales, and ROI for their clients.
When working with Taktical Digital, you can expect a personalized approach as they prioritize discussion and collaboration to understand your unique brand and its goals. They also prioritize data analysis and use this information to continually improve your marketing campaign, and they are trusted by brands such as WeWork and Artsy to help them succeed.
AGENCY SNAPSHOT
Founded: 2018
Locations: Spokane, Washington, USA
Number of employees: 12
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Ernst Media is a top digital agency that specializes in social media marketing and can help businesses of all sizes with marketing efforts on platforms like Pinterest, Facebook, YouTube, Instagram, LinkedIn, Twitter, and TikTok.
Ernst Media is a highly respected digital agency that has earned praise from clients for its dedication, communication, and creativity in social media marketing. They have also been recognized by industry associations such as Clutch and UpCity as one of the top digital agencies.
In addition to Pinterest, Ernst Media can assist with marketing on a variety of platforms, including Facebook, YouTube, Instagram, LinkedIn, Twitter, and TikTok. If you are interested in a multi-channel approach, they are a great choice. They have the skills and experience to turn your Pinterest account into a valuable source of leads and sales, and they provide weekly reporting to keep you informed of progress.
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Founded: 2016
Locations: New York City, USA
Number of employees: 19
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Voy Media is a full-service advertising agency with a performance-driven approach that provides a variety of services, including TikTok ad management and dedicated Pinterest advertising. What’s more, their team has worked with both large Fortune 500 corporations and small startups.
Voy Media is a full-service advertising agency with a focus on performance, offering a range of services, including TikTok ad management and dedicated Pinterest advertising. Their team has experience working with both large Fortune 500 companies and small startups, and they claim to have helped businesses increase their monthly sales from six to seven figures.
In addition to their advertising services, they provide a high level of support with a dedicated account manager and lead strategist for their clients. They are proficient in various Google dialects and have a deep understanding of the internet, making them an appealing choice for brands.
AGENCY SNAPSHOT
Founded: 2011
Locations: Atlanta, Georgia, USA
Number of employees: 77
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Sociallyin is a social media and Pinterest marketing agency that focuses on providing clients with measurable results. What’s more, Sociallyin, unlike many other agencies, values creativity and encourages its team to think outside the box.
Sociallyin is a social media marketing agency that is focused on delivering tangible results for its clients. Unlike many other agencies, Sociallyin values creativity and encourages its team to think outside the box.
They have a reputation for being able to move quickly and make informed decisions, always putting the success of their clients first. If you’re looking for an experienced and proactive team to help you with your Pinterest campaign or any other social media marketing needs, Sociallyin could be the perfect fit for you.
AGENCY SNAPSHOT
Founded: 2020
Locations: Amsterdam, Netherlands
Number of employees: 30
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MANY is a leading agency that assists brands in their efforts to succeed in the world of short-form content and live streaming. Likewise MANY offers in-house academy programs to train influential online personalities to become thought leaders in their fields.
MANY is a leading agency that helps brands succeed in the world of short-form content and live streaming. In addition to working closely with Douyin and other platforms to stay on top of industry trends, MANY also offers in-house academy programs to train influential online personalities to become thought leaders in their fields.
They have a proven track record of successful campaigns, including a Minecraft gala event that attracted over 1,500 guests, received over 250,000 views, and raised funds for a mental health charity. In addition to their expertise in short-form content and live streaming, MANY also offer Pinterest marketing services to help brands make the most of this popular visual platform.
AGENCY SNAPSHOT
Founded: 2015
Locations: Jacksonville, Florida, USA
Number of employees: 2
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Sozoe Creative is a full-service digital marketing agency that specializes in design optimization to improve the digital presence through visual impact, particularly on Pinterest, where they have a strong track record of success in various campaigns, including promoted pins.
Sozoe Creative is a full-service digital marketing agency based in Jacksonville, Florida that specializes in “design optimization” to improve the digital presence and buyer’s journey of their clients through visual impact.
They have a strong track record in marketing on Pinterest, having worked with the platform since its API launch in 2015 and testing hundreds of campaigns for various goals such as lead generation, eCommerce sales, and brand awareness.
In particular, Sozoe Creative has extensive experience in promoted pins, having been early adopters, accumulating a wealth of data, and managing thousands of dollars in ad spend for clients. As design is a key focus for the agency, they prioritize design in their approach to Pinterest marketing strategies.
AGENCY SNAPSHOT
Founded: 2018
Locations: Phoenix, Arizona, USA
Number of employees: 10
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Woa digital is a digital marketing agency that offers a range of services, including social media advertising on platforms such as Facebook, Instagram, LinkedIn, and Pinterest.
WOA Digital is a full-service digital marketing agency based in Phoenix, Arizona, that uses data-driven techniques to assist clients globally with various digital services such as branding, Google Ads, graphic design, PPC, social media, and web design.
In addition to Pinterest advertising, they also offer advertising services on Facebook, Instagram, LinkedIn, and Snapchat. Prior to launching social media marketing campaigns, WOA Digital takes the time to understand their clients’ industries, target audiences, and business objectives.
AGENCY SNAPSHOT
Founded: 2015
Locations: Sarasota, Florida, USA
Number of employees: 8
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Divine Social is a Facebook marketing agency based in Florida that also provides full-funnel advertising on Pinterest and has worked with arts and crafts industry leaders such as Cricut and Blick Art Materials. They focus on engaging buyers on Pinterest and provide comprehensive marketing strategies.
Divine Social is a Florida-based Facebook marketing agency that also offers full-funnel advertising with Pinterest and has worked with industry leaders in the arts and crafts industry like Cricut and Blick Art Materials.
According to their website, they were founded in response to demand and specialize in helping clients target high-quality, engaged buyers who are early in their planning process on Pinterest.
They view themselves as strategic partners in their clients’ marketing needs and are willing to craft a comprehensive marketing strategy, including determining the role of paid social media. Even though they are not a full-service marketing agency, they do offer monthly retainers for their Pinterest advertising services.
AGENCY SNAPSHOT
Founded: 2015
Locations: Las Vegas, Nevada, USA
Number of employees: 2
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K2 Analytics is a well-known and highly rated digital marketing firm based in Las Vegas. As a full-service agency, they provide a variety of services to help businesses with their online marketing and Pinterest advertising efforts.
K2 Analytics is a highly respected and highly rated digital marketing agency based in Las Vegas. As a full-service agency, they offer a wide range of services that can assist businesses in their online marketing efforts. These services include social media marketing, web design, pay-per-click (PPC) advertising, and search engine optimization (SEO).
In the area of social media marketing, K2 Analytics has a team of experts who can help businesses make the most of their social media accounts. This includes Pinterest, a platform that can be particularly effective for driving traffic and sales for certain types of businesses.
Moreover, K2 Analytics can help businesses grow their audience on Pinterest, increase user engagement, and ultimately drive more sales through the platform. They have a proven track record of success in utilizing social media platforms to achieve these goals for their clients.
AGENCY SNAPSHOT
Founded: 2017
Locations: London, UK
Number of employees: 22
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The Good Marketer, a Pinterest marketing firm, makes sure that its clients’ brands are prominently displayed throughout the entire buying process. And by utilizing careful creative targeting and data-driven strategies, as well as a comprehensive care strategy to nurture customers and establish brand loyalty, the agency is able to launch a full-funnel campaign within a single platform.
The Good Marketer, a Pinterest advertising agency, ensures that clients’ brands are prominently displayed at all stages of the purchasing process. The agency is able to launch a full-funnel campaign within a single platform by using careful creative targeting and data-driven strategies, as well as a comprehensive care strategy to nurture customers and establish brand loyalty.
Additionally, they understand that retargeting a warm or hot audience is up to five times more cost-effective than chasing a cold one, and with a lower cost per click than other social media platforms, they can use Pinterest Ads for brands of all budgets. Finally, the agency’s PPC management specialists ensure that clients capture these audiences and make the most of their budgets.
AGENCY SNAPSHOT
Founded: 2002
Locations: Istanbul, Turkey
Number of employees: 11
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DMA is a dependable and stable partner for businesses seeking professional marketing services, with a wealth of experience in the social media marketing industry, including the emergence and evolution of platforms such as Pinterest.
Digital Marketing Agency (DMA) is a well-established digital marketing company with a long history dating back to 2002.
With a wealth of experience in the social media marketing industry, including the emergence and evolution of platforms such as Pinterest, DMA is a reliable and stable partner for businesses seeking professional marketing services.
Their team of experts has the knowledge and skills to make and use effective marketing strategies on Pinterest and other platforms to increase brand visibility, drive traffic and sales, and achieve long-term growth.
AGENCY SNAPSHOT
Founded: 2002
Locations: Beirut, Lebanon
Number of employees: 50
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Icetulip is a Lebanon-based branding, conceptual advertising, and digital media agency. The firm specializes in collaborative, client-driven web development and graphic design solutions, and it collaborates with a wide range of businesses and individuals to create, manage, build, and maintain high-quality Pinterest solutions.
Icetulip is a branding, conceptual advertising, and digital media agency based in Lebanon. The agency focuses on collaborative, client-driven web development and graphic design solutions and works with a wide range of businesses and individuals to create, manage, build, and maintain high-quality solutions.
Icetulip’s approach to all its work is centered on communication as the driving force behind the development of any project. The agency’s ability to produce fresh and dynamic designs while maintaining a unified corporate style helps clients maintain and add value to their brands.
Moreover, Icetulip offers a range of services, including Pinterest and social media marketing, strategy development, website design, digital media, architectural visualization, and consulting, to help clients reach their goals. The agency is committed to creativity, original thinking, and the ability to produce something new.
There you have it—everything you need to know about Pinterest marketing agencies.
This article covered Pinterest marketing, breaking down everything from why it’s useful to how a social media marketing agency can aid you in maximizing your marketing efforts on this popular platform.
Moreover, we discussed how businesses that collaborate with a Pinterest marketing agency can take advantage of the platform’s advertising options and develop a targeted marketing strategy to increase traffic and sales.
So, if you’re ready to increase sales and boost your online presence, pick one of these amazing social media marketing agencies.
A Pinterest marketing agency is a company that helps businesses use Pinterest, a social media platform and visual search engine, to reach and interact with potential customers. Pinterest lets people find and save ideas for their personal and professional interests. Businesses can use Pinterest to show off their products and services, drive traffic to their website, and raise brand awareness.
Pinterest marketing is the use of Pinterest, a social media platform and visual search engine, to promote and sell products or services to potential customers as part of a larger social media marketing strategy. It involves implementing tactics such as creating a Pinterest business account, sharing high-quality content, managing Pinterest campaigns, optimizing profiles and content for search, and developing strategies to increase engagement and conversions.
Pinterest can be a good way to market products or services that are mostly visual, like home decor, fashion, and food, because the platform is mostly visual and users are often looking for ideas and inspiration. Also, Pinterest has a large number of very active users who spend an average of 14.2 minutes per visit on the site. This can give businesses a chance to reach and interact with a large number of people.
Statista: Number of monthly active Pinterest users worldwide from 1st quarter 2016 to 3rd quarter 2023
Influencer Marketing Hub: 33+ Mind-blowing Pinterest Stats for 2023
Kaitsta: Why Pinterest Is The Untapped Social Media Platform For eCommerce Businesses?
Digital Journal: Social Networking Advertising Market with Tremendous growth by 2029
Sprout Social: 24 Pinterest stats and facts marketers must know in 2023
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